Almost every Realtor needs to present her/his business via a professionally designed real estate website. Here are our five suggestions to make your website interesting for visitors:
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1- Do NOT Use Low Quality Or Personal Pictures
Your Real Estate Website is your primary branding tool, which can generate lots of leads for you. Therefore, it is sensible to spend enough time and budget for taking professional pictures to use on your website.
Do not use cellphone or personal camera for such purpose. Ask a professional photographer’s advice. Take at least one portrait and one wide business photos.
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2- Client Testimonials Or Client Reviews On Your Website Is A Must:
As a professional Realtor, you have to place client testimonials on your Real Estate Website. Client testimonials help website visitors in understanding how satisfied are your existing clients with your service. Client testimonials also present you as an experienced and client-oriented Realtor.
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3- Videos, Videos & More Videos:
A video is a great way to establish a better connection with your website visitors. Placing 3-4 introduction, client testimonials and other business related videos on the home page of your Real Estate Website is highly recommended.
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4- Mention Your Ranking, Rewards, Awards And Diplomas
Have you won any rewards or reached any ranking in your brokerage? It doesn’t matter which year was that. Just mention and highlight them. People like to work with professionals. Your rewards and rankings provide an evidence for visitors to understand and accept that you are highly experienced and professional.
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5- Prepare A Photo Gallery 100% Related To Real Estate Website:
Did you ever listed and sell a property or scheduled an open house? Always take pictures and upload them into your real estate website gallery and other social media pages. Also brokerage meetings, parties and award parties are great places to take picture and use them for the media section of your website.
Conclusion:
Toronto Real Estate market is extremely competitive. As a Real Estate sales representative or broker you can use a website to attract people towards your business.
Using high quality professional pictures, placing client testimonials and reviews, employing the power of video marketing and providing a detailed, business related photo gallery are some simple and practical suggestions that can make your website more interesting for internet users.